In this opening session, Scott Abel, a.k.a. The Content Wrangler, explores the importance of content and the need for keeping the focus on it, especially when trying to add intelligence to it. This 30-minute session serves as an introduction to the It’s About The Content track.
Scott Abel
Scott Abel, a.k.a. The Content Wrangler, is an internationally-recognized content management strategist and social networking choreographer whose strengths lie in helping global organizations improve the way they author, maintain, and deliver information. A founding member of Content Management Professionals, Scott previously served as Executive Director of the organization. Scott writes regularly for trade and industry publications, blogs, and newsletters. He is the co-producer of the Intelligent Content conference.
