Wednesday, February 16th – Pre-conference Workshops
| 9:00 – 12:00 Intelligent Content Eye-Opener – from Strategy to Solution Ann Rockley, The Rockley Group and Joe Gollner, Gnostyx Research |
|
| 1:00 – 4:00 WS1: Social Media – Developing The Corporate Intentions Robert Rose and Michael Weiss, Big Blue Moose |
|
| 1:00 – 4:00 WS2: Please, Turn Your Mobile Device On! David Clemons, Achieve Labs Inc. |
1:00 – 4:00 WS4: Measuring the ROI in DITA Mark Lewis, Quark |
Thursday, February 17th – Day 1
| 7:00 to 8:15 | Registration and Breakfast |
| 8:15 to 8:30 | Welcome: Ann Rockley, The Rockley Group |
| 8:30 to 9:30 | Keynote: Digital Publishing: Everybody Wins Anthony Allen, ASTD |
| 9:30 to 10:15 | Delivering personalized content to the users pocket Derek Olson, Foraker Labs |
| 10:15 to 10:45 | Coffee Break |
| 10:45 to 11:30 | Increasing the intelligence of your content lifecycle Rahel Bailie, Intentional Design |
|
11:30 to 1:00 pm – Lunch
|
|
Track 1 – It’s all about the Content
|
Track 2 – Case Studies
|
||
| 1:00 to 2:30 |
The Publishing Revolution DITA Collaboration for Content Makeovers
|
1:00 to 2:30 |
Brewing up Intelligent Content at Qualcomm Francesca Barr, Qualcomm Lessons learned from Kodak DITA experience Delivering Multimodal Training |
|
2:30 to 3:00 pm – Coffee Break
|
|
3:00 to 5:00 pm – X-Fest
Moderated by Joe Gollner The X-Fest Technology Showcase features four dynamic sessions that will introduce and demonstrate some of the latest tools and techniques for making content, and content processes, intelligent. |
|
5:15 to 6:30 pm – Cocktail Reception
|
|
6:30 pm – After Dinner Activity
|
Friday, February 18th – Day 2
| 7:00 to 8:15 | Registration and Breakfast |
| 8:15 to 8:30 | Welcome: Ann Rockley, The Rockley Group |
| 8:30 to 9:30 | Keynote: Larry Flynt, Sherlock Holmes, and Indiana Jones: Making the Case for Mobile Intelligent Content Mark Fidelman, MindTouch |
| 9:30 to 10:15 | The difference between apps and eBooks Eric Freese, Aptara |
| 10:15 to 10:45 | Coffee Break |
| 10:45 to 11:30 | Intelligent Content: Future Trends, future solutions Paul Trotter, Author-it |
|
11:30 to 1:00 pm – Lunch
|
|
Track 1 – Engaging the Customer
|
Track 2 – Findability
|
||
| 1:00 to 2:30 |
How to develop a successful mobile learning strategy Content Strategies for Social Media Marketing | 1:00 to 2:30 |
Taxonomy and Intelligent Content Paul Wlodarczyk, The Content Guy Search first, content strategy Smarter content annotation |
|
2:30 to 3:00 pm – Coffee Break
|
| 3:00 to 4:00 pm | The destination is your starting point Diane Burley, MarkLogic
|
| 4:00 to 5:00 pm | What Just Happened? A Town Hall Discussion of Hot Topics in Intelligent Content Ann Rockley, Joe Gollner, Scott Abel |
