This year the Intelligent Content Conference will be held on February 22-24th. February 22nd will be workshops and regular sessions, panels, etc. on the 23rd and 24th.

We’re looking forward to seeing you there!

For more details, or to become a presenter or a sponsor, please visit the Intelligent . . . → Read More: Intelligent Content 2012]]> We’re up and running!

This year the Intelligent Content Conference will be held on February 22-24th. February 22nd will be workshops and regular sessions, panels, etc. on the 23rd and 24th.

We’re looking forward to seeing you there!

For more details, or to become a presenter or a sponsor, please visit the Intelligent Content Conference 2012 website.

Our focus this year is Strategies for . . . → Read More: Intelligent Content 2012]]> We’re ramping up for the Intelligent Content Conference 2012 to be held this year on Feb 22-24th. We’ll have workshops on the 22nd, with regular sessions, panels, etc. on the 23rd and 24th. We are once again going to be at Hotel Zoso in Palm Springs.

Our focus this year is Strategies for reaching customers anywhere, anytime, on any device.

We’re putting the final touches on the new website, and will be accepting presentation proposals soon. Email moreinfo@rockley.com to get on the email list.

We look forward to seeing you in February!

Thanks for being here, and thanks for the enthusiastic participation during the week. We’ll be back next year, but until then, remember to check your emails for . . . → Read More: Intelligent Content – Thank You]]> It’s been a wonderful three days. Lots of talking, learning and experiencing what intelligent content can do – both for your organization and ultimately for your customers.

Thanks for being here, and thanks for the enthusiastic participation during the week. We’ll be back next year, but until then, remember to check your emails for information about the upcoming Intelligent Content Community.

Mark Hellinger of Xyleme will tell us How to develop a successful mobile learning strategy. He’ll use case studies and real-time demonstrations that show content effortlessly deployed to print online and mobile devices (including . . . → Read More: Intelligent Content 2011 – Friday Afternoon]]> Once again, this afternoon we break out into two streams; Engaging the Customer and Findability.

On the Customer Engagement side:

Mark Hellinger of Xyleme will tell us How to develop a successful mobile learning strategy. He’ll use case studies and real-time demonstrations that show content effortlessly deployed to print online and mobile devices (including the iPhone and iPad) will be used to support this approach.

Marisa Peacock of CMSWire.com will explain how to maximize your content strategy and refine content for the appropriate medium, especially social media in an effort to increase connections and influence online in her session, Content Strategies for Social Media Marketing.

On the Findability side:

Paul Wlodarczyk (The Content Guy) will will explore the concepts and provide real-world examples of how taxonomy can be used to inject your business semantics into enterprise-class content platforms in his talk, Taxonomy and Intelligent Content.

James Mathewson of IBM believes that if companies structure their content strategy around search, they maximize their investment in content for both search crawlers and their target audiences. He’ll explain this during in his session, ‘Search First’ content strategy.

Alexander Polonsky of Mondeca will explain how you can use semantically aware (Intelligent) content to leverage it on a broader basis, such as content contextualization, personalization, and discovery. Join him to learn about the advantages of Smarter content annotation.

After Ann’s welcome, we’ll have Mark Fidelman of MindTouch with his provocatively titled keynote, Larry Flynt, Sherlock Holmes, and Indiana Jones: Making the Case for Mobile Intelligent Content. Looking forward to that!

Eric Freese of Aptara will then answer that vexing question, what is the difference between an app and an eBook?

Individual speakers will be “moderating” sessions in local eateries. You’re on your own as far as payment is concerned, but this is a great way to meet people with similar interests and find out what others are doing.

Bettina Bennett of WhichBox Media tells us about the Publishing Revolution, the need to share with and cooperate with both our customers and other publishers.

Don Day of Learning by Wrote will talk . . . → Read More: Intelligent Content 2011 – Thursday Afternoon]]> Early this afternoon we break out into two streams; It’s all about the Content and Case Studies.

On the Content side:

Bettina Bennett of WhichBox Media tells us about the Publishing Revolution, the need to share with and cooperate with both our customers and other publishers.

Don Day of Learning by Wrote will talk to us about DITA Collaboration for Content Makeovers. In particular how we can use DITA authoring systems the backbone of capturing ephemeral, but technical knowledge within company – so we don’t have to chase SMEs for the same information over and over.

Scott Abel (The Content Wrangler) will talk about using Intelligent Content in the Social Networking realm.

On the Case Study side:

Francesca Barr of Qualcomm will explain how Qualcom Brews up Intelligent Content; how their Brew Engineering Group uses DITA and structured, intelligent content to developers.

Hava Haberfield of Eastman Kodak will tell us about the process that Kodak went through to implement DITA – including analyzing content, expanding the skill set of the team, implementing new tools, customizing publishing outputs, and creating the tools needed to support best practices.

Ben Colborn of Citrix Systems, Inc. will tell us how to Deliver Multimodal Training using DITA and a CMS. Ben will review three projects to identify lessons learns and best practices.

X-Fest

Later this afternoon we come together for the X-Fest, four dynamic sessions that will introduce and demonstrate some of the latest tools and techniques for making content, and content processes, intelligent.

Moderated by Joe Gollner, this will be an information rich (and advertising light) session.

Ann Rockley (president of The Rockley Group) will open the conference at 8:15 with her welcome address, setting the stage for the next two days.

Anthony Allen, Director of Production at the American Society for Training and Development will follow . . . → Read More: Welcome to Intelligent Content 2011]]> We’ve got a full slate of interesting speakers lined up for this morning.

Ann Rockley (president of The Rockley Group) will open the conference at 8:15 with her welcome address, setting the stage for the next two days.

Anthony Allen, Director of Production at the American Society for Training and Development will follow with his Keynote presentation entitled Digital Publishing: Everybody Wins.

After Anthony, Derek Olson of Foraker Labs will talk about Delivering personalized content to the users pocket.

And Rahel Bailie of Intentional Design will wrap up the morning with Increasing the intelligence of your content lifecycle.

More to come this afternoon!